Steven Ayer, President

June 2018

I have recently returned to consulting after a 5 year hiatus. I will be updating this website soon but please see for my recent experiences.

Steven Ayer has developed many reports on the non-profit sector, including major research on individual donations, corporate donations, and fundraising costs.

As President of Common Good Strategies, Steven enjoys working with clients on a wide range of issues effecting Canadians. Current non-profit projects include market analysis, program evaluation, fund development strategy, and data strategy.

Previously, Steven was Senior Research Associate at Imagine Canada. While at Imagine Canada he worked on, Imagine’s portal of charity information,, a tool for charities to more quickly and accurately complete the T3010, and the Canadian Directory to Foundations and Corporations, as well a number of major research initiatives.

Steven is Chair of the board of directors at Endeavour Volunteer Consulting for Non-profits, a registered Canadian charity that provides management consulting to improve organizational capacity and community impact.

Steve holds an MBA from Laurentian University and is a recipient of the Social Science and Humanities Research Council’s Canada Graduate Scholarship. In his spare time, Steve is an enthusiastic volunteer with many great causes and an equally enthusiastic, mediocre athlete.

Further Reading