Strategy
 

Expertise

 
 
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research

We collaborate with clients to measure and report on social trends and strategies for community impact. Our work helps nonprofits, companies, and governments advance real-world solutions.

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Strategic Planning

Empowering social purpose organizations, we specialize in blending evidence-based insights with qualitative research to create innovative strategies

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Pricing and fee Strategies

Help determine optimal pricing strategies to maximize social impact. We work with nonprofits, social enterprises, and corporations trying to integrating pricing with corporate social responsibility.

 
 

Our Mission:

We help changemakers in government, business, and nonprofits harness data, good ideas, and money to make a meaningful and lasting social impact.

 
 
 

Select Recent Work

 
 
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vITAL sIGNS wORK

WORK HIGHLIGHT (2019) - Toronto’s Vital Signs 2019

A “report card” of the city’s gains and pains as we experience unprecedented growth but often at the cost of some of the most marginalized residents. This is a must read for Torontonians – we need to talk about how we move forward without leaving anyone behind: https://torontofoundation.ca/vitalsigns2019/

So far, the report has been covered in Global News Morning, the Toronto Star, the Agenda with Steve Paikin, Narcity, Vice News, and numerous other publications!

 
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STEVEN AYER, FOUNDER AND CEO

Steve has deep experience in strategy and insights. He has worked in analytics, research, and marketing and sales roles in the charitable sector and has senior pricing and analytics roles in the for-profit sector.

In his role leading pricing for Tim Hortons, he managed pricing strategies for billions of dollars of annual revenue, at the YMCA of Greater Toronto he managed marketing and sales strategy for 10,000s of Health and Fitness members, and he also has experience as a senior researcher for Imagine Canada where he has authored numerous publications on social impact and revenue strategies for nonprofits.

Most recently he led the research and writing of Toronto’s Vital Signs report for the Toronto Foundation.

 
 

Contact Us

 

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